In 1986, Roderick Miller, resigned from a leading Bay Area contractor in order to found his own small business, Alliance Roofing Company.
His written mission statement was as follows:
- To install the highest quality roofing system available...anywhere. The quality of the installation is the definition of the company.
- To treat our customers exactly as we expect to be treated. The best business is repeat business
- To be professional...constantly raising the bar of competition, to achieve the highest levels within our industry.
- To create a safe environment where people will thrive, enjoy their work and be successful.
- To treat each employee as an important part of our company.
None of the above will matter if we become stale and comfortable.
It is critical that our people understand that we are different, we embrace change, we will break new ground.
Status quo was yesterday; we are tomorrow’s company.
Twenty years later, there is no doubt that Rod Miller’s fundamental vision is the foundation for our success. Today, Alliance Roofing Company, Inc. is renowned as Northern California’s leading commercial roofing and waterproofing contractor. Roofing manufacturers and consultants have bestowed their highest awards and recommendations upon our company. Contractors, property owners, and property managers have praised us for our continual service, construction expertise, and immediate response.
Yet, still, we are not comfortable. We will do better. Alliance Roofing Company, Inc. assures clients and affiliates, alike, that we will consistently adapt and evolve in order to accommodate tomorrow’s world.
